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Most dating websites ask you to include a headline, which is the first thing along with your photo and screen name that others see about you. ‘These give a first impression and play a significant role whether someone reads further. So if you want to get ahead and have many or the right people look at your profile, have a catchy header.
So what’s a tagline? Taglines are phrases that you can write and add to your screen name. A tagline can be used to grab the attention of someone browsing through the profiles. When it comes to using a tagline, it's important to think of them as a “teaser.” The expression “Leave them wanting more” could be used to best describe what to put in the tagline and acts like a billboard ad that portrays an appealing image of you as a potential partner.
Your headline is the deciding factor as to whether or not someone will read your profile, and this will be your golden opportunity to capture the attention of potential cyber-suitors, therefore don’t waste it! However for some people, this will be a relatively easy exercise, whilst others find this kind of thing more difficult and tedious than writing the full essays.
In fact, most online daters just go right on ahead and don’t post one at all to rid themselves of the hassle of thinking about something creative and witty to put into it. However, good taglines are powerful and can really help in grabbing the attention of a potential cyber-suitor.
So what do you need to do?
Use your Essay
Take the first line of you essay, and use it from your tagline. But first, re-read the first line of your essay so that you can be assured that it won’t put your readers to sleep with it being boring or being too long. Your goal should be that the tagline isn’t wrong, dumb-sounding, but exciting.
Too many online daters fail to utilize their headers to hook potential viewers, using instead clichés or obvious statements. Leave the clichés for somebody else. What this conveys is an extreme lack of creativity. These headlines do not stick out and they’re just plain old lame. Be original! In fact, studies show that one of the biggest turn-offs for men and women is cheesy pickup lines. Don’t fall into this unfortunate category. “I might be the one,” “Howdy,” and “Looking to meet new people” are all overused headers and, for the most part, unnecessary statements.
Your presence alone on an online dating site already suggests that you are on the market. Use your header to tell daters something original—something only you might say.
Analyze Other Peoples Profile Header
All too often the same type of repetitive headline shows up while browsing your personal ad service of choice, so it's important for you to browse the listing where your own ad will appear. Therefore a good place to look for examples of an eye-catching winning profile header and not a poor one is to analyze headers others use that interest you. Search through the site, and analyze the headers that make you pause.
Men should spend a couple of minutes browsing through the men's ads and read the headlines that are competing for attention. Women should do the same. This will give you an idea of how to make your headline scream out for attention - head and shoulders above the rest!
Keep your audience in mind - If you are targeting women in their 20s, I am sure a philosophical quote on life would not impress them. However, if you are targeting women in their 50s, this would be a logical thing to do. Remember, try to think of what your target is - are you trying to get someone young and hip? If so, try and state a headline that appeals to young women. More examples will be stated in the following sections.
Filter Out Unwanted Daters with Your Profile Header
One of the biggest complaints I hear time and time again from online daters is the number of people who contact them that are not what they are looking for. Therefore if you either tire from answering or ignoring all the wrong people and if you want to improve the interest shown to you from qualified respondents, then start by using your header to filter out the riff raff.
Be specific with your needs. For example: If you know you want a person of a certain age, ask for it. Though it is best to be positive rather than negative in your online dating profile, header included, you may be able to jokingly pull off the need-not-apply header. The point is, to get want you want, demand it. "Looking for fit 24-30 year old male within 20 miles of Los Angeles".
By creating a filter, when a person who doesn't match your criteria reads your header they are likely to continue on. Yet when a "fit 24-30 year old local male" reads the header, it attracts him because he meets your criteria. Here are some real filter type subject headers we've seen people use:
"Must be at least 5'10" to get on this ride"
"Please be local, fit, over 40, and have a posted picture."
"Romantic men seem to be extinct. If you're extinct, contact me now."
"I love a man in uniform. Military men, apply within."
Improve your matches by using your subject header to filter your results!
Try Using a Quote Occasionally in your Headline.
A lot of many online dating gurus as I have encountered like to occasionally put quotes in their headlines from movies or books. You really have to be picky here; you don’t want to sound too philosophical or cheesy when you do this. The best quotes that I find works best are ones that are again, humorous.
I do occasionally like to enter funny quotes from movies into my profile headlines. If you have ever seen the movie Zoolander (which is actually one of my favorite movies of all time), you , may very well know the quote which the main protagonist of the story, Derek Zoolander says; I am really, really, really, ridiculously good-looking!
Be sure to include quotations! This way you avoid any confusion.
Change Your Profile Header
It's always a good idea to keep your profile fresh by rotating your profile header once in awhile. Change your header with your mood or over a course of days. I tend to create a new and clever profile header on a weekly basis since someone who may have initially passed me by, might certainly stop now. Remember, different subject headers attract different people; therefore you may reach "new" people by keeping your header fresh and updated.
The point I want to stress here is for you to make your online profile header work for you. It should be honest and forthcoming when necessary but playful as well. The rules do not change as much as you may think they would for online dating. The profile header, as such, is that opening line for any date. The better it is, the further it will take you.
Capital letters - use sparingly.
As much as some people would love to think, using all capital letters does not drive people to click on your profile. What it does is annoy people. Using caps lock should only be used when
YOU ARE YELLING AT SOMEONE OVER THE INTERNET!
Generally, all capital letter headlines just scream for negative attention. People will believe the person is immature or trying very hard to get people’s attention. However, I do strongly recommend using capital letters sparingly! Ask open ended questions - I’ve found that the best headlines usually ask a question, something that screams out "Reply To Me!" or in some other way involves the reader into a continuous next step that involves a click on the ad and a further step towards replying to the writer behind the headline.
Some of the best online dating profile headlines grab the user’s attention by asking them a question. It should be relevant to your online dating profile but the more obscure the better. When people are sifting through profiles, they often get drawn in to a particular online dating profile because of a question and can’t resist answering it (particularly if it’s quite literal).
Make the user compelled to click on your profile and answer you! Be careful not to make it cheesy or demeaning. This will provide a subtle lead-in to info that will let you know more about them in just a few words.
Me serious – no way!
Try not to be too serious, like asking “When are we getting married?”, “Are you the one?”, or "I Need a Soulmate", which could sound a bit desperate. Try asking something light like “I’m a Keeper, are you?”, “Wanna Have Some Fun?”, “What Are You Waiting For?”, or even “Do You Deserve Me?”
You can also give hints as to what your interested in, like “Tennis, anyone?”
The question can also be a continuation of your online dating profile username. For example: if you have a username that has to do with a character from a fairy tale (like Cinderella or Snow White), your question could be “Where’s my prince?”
Also remember to refrain from any negativity in your headline! Nobody wants to be with someone who is depressed and down on life all the time.
Don’t be Boring Do NOT use Uninteresting and Overused Taglines.
A few examples include, “Hello,” or “Looking for Mr. Right,” “Waiting for Prince Charming,” and “You may be the one I’m looking for” are some of the boring and overused taglines and headers that I am talking about. If you have these as taglines, erase immediately and write a new one.You Don't Want to Appear Common
There are tens of thousands of people competing with you in a quest to find that "perfect" partner. Therefore make sure that the header you use will attract the attention of others. Which one of these four profile headers would attract your attention?
"You May be the One I'm Looking for"
"Looking to Meet New People"
"Willing to Lie About How We Met!"
Three of those are overused. One takes a humorous approach to the concept of telling others how you met. It's unique and clever. Make sure your header is uncommon in a sea of commonalities.
You Have To Be Cocky. But Not TOO Cocky
Create a situation where you are judging her and not the other way around. Men and women who are not successful at dating usually are seeking approval all the time. Stop this. You should be the one that’s setting the standard you are the one on top, not anyone else. I personally find the most successful headlines are the ones where you are qualifying your potential singles:Cool people only, please!
Often the top pickup gurus will say you can never be too confident, however online it’s different. You have to be very careful with how you word things. There is a limit to the whole cocky thing when you are talking online. In real life, you are able to add all the expression and body language you want to make anything you say seem playful. However, on the internet, you have no such luxury! Keep this in mind.
Check your spelling and grammar
This is more of a measure than tip. You must do this with whatever headline you decide on. Type it in a word processor like Microsoft Word and correct any spelling errors of grammatical errors of any kind. A lot of singles - and I mean a lot of them will simply discard you instantly if you have any errors of any type. Show people that you care and go that extra mile. Under no circumstance should there be any errors.
...no strings attached!